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How to Quickly Generate a Flood of Highly Qualified Leads Using a QUIZ Funnel
(And How to Convert Those Leads into Clients Step-by-Step)

Could You Build YOUR Business on the Back of a QUIZ?

There’s never been a better time to start or grow your business with THIS competitive advantage. Whether you are selling...

  • E-Commerce
  • Digital Products
  • Affiliate Marketing
  • Coaching & Consulting
  • Agency & Freelancing
  • High Ticket Programs
  • Selling via Webinar
  • Product Launches
  • Or Phone Appointments
  • If You’re A Local Business
  • Large Multinational Company
  • Or Even A Complete Beginner!

Big Companies Everywhere are Leveraging the “Personalization Phenomenon” With QUIZZES…

From Saatva Mattress, the $375 million mattress company that came out of nowhere on the back of a quiz, the well-known bridal company David’s Bridal, the skincare company Murad, AirBnB, and markets ranging from coffee subscriptions to vitamins to charities to even the RV market...

Quizzes are EVERYWHERE.

Quizzes are both HUGELY POPULAR and MASSIVELY EFFECTIVE to sell MORE of your products or services...

I Discovered This Almost By Accident...

The year was 2008, and I was working for AIG in China when the recession hit and I quit my job to start my own business. I was terrified, but I knew I HAD to do it.

I grew up working class (my mom cut hair for a living), and after studying neuroscience at Brown and then working on Wall Street... I thought I wanted a corporate life with a nice salary and benefits. But something was missing. The dream of starting my own business just wouldn’t let go...until I finally decided to make the leap.

I’m telling you this because if you’ve been putting this off, there’s no better time to start (or grow) a business from your home working remotely, selling and marketing digitally. I struggled at first to grow my business, until I experimented with a new type of funnel (what would later become called a QUIZ Funnel) to ASK my market what they wanted and then GIVE it to them...

When I was growing up, I thought I wanted a good, steady job. But life had other plans...

I Used Quiz Funnels to Enter 23 “Weird” Niche Markets

Scrabble Tile Jewelry

Orchid Care

Memory Improvement

  • Water Filtration
  • Satellite TV
  • Fish Oil Supplements
  • Flea Removal
  • Violet Care
  • And more...

I began using QUIZ Funnels in these markets because I didn’t really know much about many of these markets myself. At first, I struggled to get any traction.

So after doing a little bit of research, I tested something new:

When someone landed on my website, I began to ASK questions to better understand their situation.

And then I put that person into one of several “buckets” so that I could CUSTOMIZE the message and the product for their situation.

And it WORKED! Within 18 months, I had gone from making $370/month to $24,275/month.

Within 18 Months I Was Making...

$24,275/mo

I began to refine this process, tweaking and improving it based on the results, and within three years, I was making $117,000 a month.

And I was building businesses in all these different markets with lists of hundreds of thousands of email subscribers each.

In total, I generated over 4.1 million email subscribers...

And my success started getting the attention of other companies out there, who began reaching out asking if there was any way that I could do this sort of thing for them.

Within 3 Years I Was Making...

$117,604/mo

So I started building QUIZ Funnels for other companies, and before I knew it clients were paying anywhere from $15,000-$50,000 up front, PLUS $5,000/month retainer, PLUS a 5% royalty payment on gross sales.

Royalty payments were anywhere from a few thousands dollars a month to upwards of $60,000/month for a single funnel. This was royalty passive income that I was generating on the back of the QUIZ Funnels I was building in market after market.

Creating QUIZ Funnels for clients is incredibly lucrative.

I wrote two Bestselling books Choose and ASK, the latter named by Inc. as the #1 Marketing Book of the Year and by Entrepreneur as the #2 Must-Read Book for Budding Entrepreneurs.

And I built a three-time Inc. 500 training company teaching thousands of business owners how to do this...

We've landed on the Inc. 500 list of the fastest growing companies in America, including being the #50 Fastest Growing Education Company in the United States.

Using the power of Quiz Funnels I built the ASK Method Company, which landed on the Inc. 5000 list in 2017, 2018, and 2019, including #50 on the Fastest Growing Education Company in the United States.

So...WHY Do Quizzes Work So WELL?

It Comes Down to...

“3 Psychological “Engines”

ENGINE #1

“Self Discovery”

?

People love learning about themselves.

Their favorite topic is Me, Myself, and I.

A quiz feeds that insatiable curiosity so they can’t help but take the quiz (and share it!)

ENGINE #2

“Micro-Commitments”

......

Each step in a QUIZ Funnel is designed to create Micro-Commitments that build action-taking momentum.

This increases your conversion rates by making it MORE likely that your prospects will take action at the end of the quiz.

ENGINE #3

“Diagnose & Prescribe”

!

People want a customized result and solution for their unique situation.

When you segment your audience into buckets you can provide that customization and make them feel understood.

Successful QUIZ Funnels Leverage These 3 “Engines” to Get Results Like These...

“I Wish I Would Have Done This Sooner!”

Most business owners who build QUIZ Funnels wish they’d done it sooner because it’s SO effective. Watch how these entrepreneurs are implementing QUIZ Funnels (and the difference that it makes as they double or even triple their results while spending less on advertising!)

“10,000 QUIZ Leads to a Webinar Converting at 16%”

Even if you’re starting from scratch, a QUIZ Funnel can kick start your business. Lisa Canning, Beryl Young, Alexis Fedor and others are raving, “I feel like I finally have a business now!” Quizzes let you go from zero to hundreds (or even thousands) of new leads quickly.

“$752,000 in Sales in Just 60 Days”

Jennifer Kem, Buck Rizvi, Charlie Wallace and so many others share their experience with QUIZ Funnels and the AMAZING results they were able to achieve in their business. Charlie even told his dad, “You can quit your job, you don’t have to worry about money anymore.”

“$110,915 in 5 Months DURING Covid-19 Shutdown”

Hear from grandmother Lori Williams whose business is thriving even now, Glen Ledwell who can “barely type or use technology” and seeing wild success, and Mastin Kipp who’s getting 17 cent leads to his QUIZ Funnel (and others!)

If Quizzes are So Awesome, Why Doesn’t Everyone Build One?

There are 3 things that hold people back:

1. Strategy

2. Technology

3. Implementation

INTRODUCING THE NEW

The Complete Solution to Get Your QUIZ Funnel BUILT
(Because We’ll Do it For You!)
Training

The QUIZ Funnel Masterclass
($5,000 Value)

The QUIZ Funnel Masterclass is a 6-Week step-by-step LIVE training taking you through the entire process of creating your QUIZ Funnel from start to finish...

Last year, the QUIZ Funnel Masterclass helped over 2,000+ students learn how to create QUIZ Funnels, and this year, we’re updating the training to be even better!

Whether you've had success with quizzes in the past... You’ve struggled with quizzes... Or you’re a complete beginner starting completely from scratch, beginning with...

The CORE 6-Week QUIZ Funnel Training

LESSON 1: Your Quiz Hook

In this module, we’re going to come up with your hook and test that hook together. We’ll also cover:

  • How to come up with the BIG IDEA behind your quiz...
  • How to come up with a quiz that attracts buyers and not a bunch of freebie-seekers...
  • How to "pre-test” your quiz idea with your market to ensure your quiz is irresistible before you actually build it...
  • How to come up with a catchy name and title so it stands out in your niche...
  • How to create a quiz that people not only take, but ALSO share with their friends...
  • In other words, how to systematically create a compelling quiz that's so good, it takes over your market and goes completely viral...
  • And much, much more!

LESSON 2: Your Quiz Offer

In this module, we’re going to talk about how to create an irresistible offer on the back of your quiz funnel. We’ll also cover:

  • How to get people to buy from you immediately after they take your quiz...
  • How to use the “Bandaid / Cure” transition to seamlessly go from delivering your free quiz results to creating instant demand to purchase your paid product...
  • What to do if you’re selling a low ticket product, high ticket product… driving people into a launch, a webinar, or even into a phone call...
  • What to do if you’re selling a digital product versus a physical product...
  • What to do if you’re selling a service, someone else’s product as an affiliate, or if you’re not selling anything at all, and you’re simply using your quiz to build an audience or launch your email list...
  • We’re going to cover how to build a QUIZ Funnel for a product that doesn’t quite “fit the mold”...
  • PLUS the 9 secret elements of an irresistible post-quiz offer (and how to make sure your offer checks off each of these nine boxes...)
  • And much MUCH more...

LESSON 3: Your Quiz Questions

In this module, we’ll cover how to come up with the right questions to both DIAGNOSE a person’s situation and simultaneously create DEMAND for your product or service. We’ll also cover:

  • The 5 types of questions you should always ask PLUS the 3 questions you should never ask in your quiz...
  • We’re going to cover the optimal number of questions, the optimal question length, and the optimal number of answers for each question...
  • All based on analyzing 200 million data points from over 12,000 QUIZ Funnels created through our platform...
  • We’re going to cover the psychology behind "question sequencing" and how to structure your question flow to create maximum momentum and demand for your product or service...
  • How to come up with good quiz outcomes when your diagnosis part is a little trickier and more nuanced...
  • How to choose between “question scoring” vs “outcome mapping” to put people into different buckets based on their quiz answers...
  • PLUS: The 7 biggest mistakes people make with quiz questions and how avoid the single most common trap of overcomplicating your quiz...
  • And much MUCH more...

LESSON 4: Your Quiz Pages

In this module, we’ll cover ALL the pages you need to set up your QUIZ Funnel, including...

  • How to structure and set up your pre-quiz landing page to convert like crazy for getting people to take your quiz...
  • How to structure your quiz lead capture page, to not only get people to opt-in to your list to get their quiz results - but also pre-frame your offer so that they’re primed and ready to buy...
  • How to structure your post-quiz outcome page to take people from reading about their quiz results to take the next step in your sales process - whether that's buying the product or service you’re selling or getting on the phone with you to close the sale...
  • Whether you should use video or text only on your quiz pages based on your niche, the product you’re selling, and the type of traffic you’re running...
  • PLUS: for every single one of your quiz funnel pages, you’re going to get access to a detailed, step-by-step page TEMPLATE, including fill-in-the-blank copy checklist with the exact word-for-word language and structure to follow for your videos, headlines, and more...
  • I’m even going to share with you 5 of our best-converting QUIZ Funnels right now across multiple markets (so you can emulate what’s working now without having to reinvent the wheel...)
  • And much MUCH more...

LESSON 5: Your Quiz Followup

In this module, we’ll cover what happens AFTER your QUIZ, including the entire email follow-up sequence designed to funnel an email lead into becoming a paying customer...

  • How to create a quiz report that not only delivers their quiz results, but also serves as a sales tool to create demand for your product or service...
  • How to format, structure, and design your report - including a step-by-step, fill-in-the-blanks template to follow - along with examples of reports using this template in a bunch of different markets...
  • Post-QUIZ email segmentation: based on people’s quiz answers, how to decide whether you should create segments, move people onto different email lists, or retag them based on their answers...
  • How and where to customize your emails based on a person’s quiz answers… Including the 3 most important things to customize plus one thing that is a complete waste of time...
  • How to keep the people subscribed to your email list engaged and connected - so they don’t become cold subscribers not opening your emails a few days or weeks after taking your quiz...
  • How to get people to TRUST you and want to talk to you when you send out emails so you can build an audience that loves you and wants to work with you... How often you should follow up (and what you should say…)
  • The optimal number of emails, specific types of emails, and specific length of emails as well...
  • PLUS: In addition to email, we’re also going to cover how to modify all this to implement a post-quiz SMS and FB messenger sequence as well...
  • And much MUCH more...

LESSON 6: Optimizing & Scaling

In this module, we’ll cover what happens AFTER you launch your quiz to take it to the next level, including...

  • Not only how to launch your QUIZ Funnel profitably and get your first 1,000 leads and email optins… But how to scale that quiz to 10,000 people… 100,000 people… And beyond...
  • We’re going to cover the exact conversion rate benchmarks you should be looking for in each individual step of your funnel, including your landing page, lead capture page, and each individual question...
  • We’re going to cover what to do if you’re not hitting these benchmarks... Including what to test, in what order, so you know when to tweak your questions vs. lead capture page vs. trying a new traffic source vs. testing a completely different hook for your quiz to begin with...
  • We’re going to cover the exact tweaks and changes to make on your outcome page if you’re struggling to convert leads into buyers after they've taken your quiz...
  • PLUS: I’m even going to take you behind the scenes of actual, real-life QUIZ Funnels that started out not working, but became profitable after making a few tiny, but critical tweaks...
PLUS: In Addition to ALL of THAT…

The QUIZ Funnel Masterclass Training ALSO Includes:

LIVE Q&A Calls

Every single week you’ll have an opportunity to get your questions answered.

LIVE Funnel Reviews

We’ll be doing live funnel tear-downs and critiques with the opportunity to get your actual funnel reviewed.

Checklists & Templates

Every step along the way, you’ll get access to fill-in-the-blanks templates, checklists, and diagrams.

ULTIMATE Swipe File

10 years of examples, for the best-performing QUIZ landing pages, outcome pages, ads, and more...

Private Facebook Group

You’re never more than a few hours away from getting feedback and support through the members only FB Group.

PLUS: LIFETIME ACCESS

You get LIFETIME access to the training, meaning you can review, study, and rewatch over and over again.

Plus, When You Join TODAY We’ll Also Hand You THREE Exclusive Bonuses

Valued at Over $10,500!
BONUS #1

Software

NEW! BUCKET 2.0 ENTERPRISE
VALUE: $4,500

Get Exclusive Invite-Only Access to the BRAND NEW Bucket.io®2.0 QUIZ Funnel Technology

Built on a cutting-edge AI platform designed to convert clicks into customers, based on over 30 million users and 200 million data points from the first-generation software, there is no other QUIZ Funnel platform like it.

Through this special QUIZ Funnel Masterclass offer, the $2,000 setup fee is waived, your first month is FREE, and the monthly subscription is reduced from $200 to just $99/month. Here is just a taste of everything you get access to, beginning with...

Bucket Canvas

Bucket Canvas

This drag-and-drop interface lets you build and see your entire QUIZ Funnel in one place. Start from scratch or use a pre-built template.

Canvas lets you build anything from a one question quiz to a complex funnel with multiple questions, conditional branching logic, question scoring and weighting, and different paths and outcome pages based on a person’s answers.

Page Builder

Page Builder

The fully-customizable drag-and-drop page builder lets you design and build ALL your pages right inside of Bucket - this replaces the need for any external page building software.

PLUS, you can also create different versions of your funnel pages based on a person’s quiz responses. The flexibility of the Builder lets you create lead capture pages, e-commerce product pages, long form sales letters, video pages, and more.

Template Library

Template Library

It’s easy to get started with one of our high-converting, pre-built quiz funnel templates, all built based on analyzing the conversion rates of over 12,000 different quiz funnels...

Every template is fully customizable… If you find a template that’s close, but not quite perfect… you can tweak it and make it completely your own...

Integrations

Integrations

Bucket integrates with your email… SMS… webinar… and shopping cart platforms, which means ALL the data you gather in your quiz can get pushed to virtually any other piece of software you use in your business. Send the right content and the right offers to the right people on your list to drive down your unsubscribes and cancellations and drive up your open rates and click rates, and sales.

Native integrations with dozens of platforms PLUS a Zapier API give you the ability to integrate directly with over 2000+ marketing applications.

Analytics

Analytics

Detailed analytics let you track EVERYTHING from conversion rates and drop off on your quiz, opt-in rates per bucket...which ANSWER combinations give you the highest conversions, and more.

This helps you both learn a ton about your audience and identify the biggest opportunities in your business at the same time.

Plus, many ADVANCED FEATURES:

Pixel Segmentation™ & Facebook Integration

Integrate your Facebook advertising pixel with Bucket to create custom audiences and lookalike audiences based on how people answer your quiz.

GDPR Compliance & Multi-Language Support

Bucket is fully GDPR compliant and has multi-language support, meaning you can drive traffic to your quiz, in any language, in any country, globally, around the world...

UTM Tracking & Google Analytics Integration

See clearly which traffic source, campaigns, and quiz bucket gives you the highest lifetime customer value.

Field Logic & Customer Merge Fields

Pass a person’s quiz answers directly into your email and text message followup using merge fields to create messaging that’s customized based on a person’s answers...

Real-Time Lead Scoring™

Filter leads based on a person’s quiz answers… Imagine driving your best, highest-quality leads directly to a phone call, and lower quality leads to a webinar, nurture sequence, or even an affiliate offer...

And When YOU Join the Masterclass Now, You Get
EARLY ACCESS to ALL of This & MORE!

BONUS #2

Traffic

QUIZ Traffic Secrets Training
VALUE: $2,500

One of the biggest questions I get asked is:

How do I drive TRAFFIC to my quiz? What channels work best? And HOW are those people getting cheap, qualified leads for $0.50… $0.26… $0.11 CPL? With an ROI of 200-400%? What are the SECRETS to success?

Well, we’re going to cover how to drive traffic to your QUIZ funnel, step-by-step, including...

  • #1: Facebook > Quiz Funnel
  • #2: Google > Quiz Funnel
  • #3: Instagram > Quiz Funnel
  • #4: YouTube > Quiz Funnel
  • #5: LinkedIN > Quiz Funnel

We’re going to cover how to drive traffic to your QUIZ funnel, step-by-step, including...

  • #1: Facebook > Quiz Funnel
  • #2: Google > Quiz Funnel
  • #3: Instagram > Quiz Funnel
  • #4: YouTube > Quiz Funnel
  • #5: LinkedIN > Quiz Funnel

Here’s just a taste of what we’ll cover in this BONUS Training:

  • Free vs. Paid Traffic and which traffic source to get started with, based on your niche, your product, and your business...
  • How to structure QUIZ Funnel ads, including how to make sure your ad content is both high-converting, but also compliant...
  • How to come up with the copy for your hook, headline, body, and call-to-action...
  • How to come up with your images...
  • What to test, in what order, and how to test it...
  • The ad formats that convert best for Quiz funnels specifically...
  • Our collection of fill-in-the-blank quiz funnel ad templates - specifically designed to drive leads and customers directly into your quiz...
  • All about audience targeting, including:
  • Who should you target with your quiz?
  • Should you be targeting a more broad audience that might be less relevant to your offer?
  • Or should you narrow your targeting to be more relevant to your specific offer...
  • How to get started if you’re a complete beginner...
  • And much much more...
BONUS #3

CHOOSE ASK BUILD

"Business in a Box" Training
VALUE: $3,500

“No Market?… No List?… No Product?… No Business… No Experience? No Problem!”

With our Choose Ask Build “Business in a Box” Training, we’ve got you covered. This is the exact process I used to go from $0 to $24,275/month in less than 18 months… and then $117,604/month within 3 years… With absolute zero experience, beginning with no list, starting completely from scratch.

We’re Going to Cover...

First, how to CHOOSE your market...

  • Beginning with how to identify undiscovered “Sweet Spot Markets" that have a rare, but highly-desirable supply/demand imbalance between market size and market competition...
  • How to use tools like Google Trends, Facebook Audience Insights and Amazon Sponsored Posts to know whether your market is worth pursuing or save you months or even years of going down the wrong road...
  • The "5 Market Must-Haves" you want to be looking for before choosing any niche (including how to make sure your market checks off all five boxes before moving forward…)
  • PLUS: Get my list of “The Top 25 Niches in 2020” - the exact markets I would be going into right now, this year if I was completely starting from scratch...
  • And much, much more!

Beginning with how to identify undiscovered “Sweet Spot Markets" that have a rare, but highly-desirable supply/demand imbalance between market size and market competition...

Next, we’re going to ASK what your market wants to buy...

  • How to use an unconventional type of survey to figure out what people want to buy in any market (Not what they think they want, or even say they want, but what they actually want to buy…)
  • The 3 specific questions you must ask in this survey to predict purchasing behavior (and the biggest mistakes people make when asking. Hint: There are certain words you never want to use, like the word “survey”)
  • Where to find people to ASK in the market you’ve chosen (including five unusual, but highly-effective ways to get people to take your survey if you’re just getting started and you don’t have any contacts, connections, or access to an audience in your market…)
  • How to analyze those survey results to identify the hidden “profit pools” in your niche plus the language patterns to look for that represent the “hyper-invested” buyers in your market...
  • By the end of this process, you’re going to know with absolute clarity and confidence precisely what people want to buy and exactly how to sell it to them in your market...

How to use an unconventional type of survey to figure out what people want to buy in any market (Not what they think they want, or even say they want, but what they actually want to buy…)

Then BUILD Your QUIZ Funnel & Generate Your Very First Sales!

  • How to get your funnel up and running quickly once you’ve chosen your market...
  • The 3 specific questions you must ask in this survey to predict purchasing behavior (and the biggest mistakes people make when asking. Hint: There are certain words you never want to use, like the word “survey”)
  • How to do a pre-order sale on the back of your quiz to generate immediate cash up front and confirm demand before spending any time creating your own product or service...
  • PLUS: I’m going to take you behind the scenes to show you how I used this exact same process to enter 23 different “weird niche” markets, starting with no list, no product, and no experience - and go from nothing to making $24,275/month in less than 18 months...

Beginning with how to identify undiscovered “Sweet Spot Markets" that have a rare, but highly-desirable supply/demand imbalance between market size and market competition...

You Are Just Moments Away From Getting Access to EVERYTHING You Need!

Join the QUIZ Funnel Masterclass:

TOTAL VALUE OF OVER $25,500!

The QUIZ Funnel Masterclass CLOSES Enrollment on
June 27th, 11:59PM PT

We’ll be kicking off LIVE on Monday, June 28th, which means that we can ONLY accept new students until Sunday, June 27th at 11:59 PM Pacific Time.

After that, the doors will close and we’ll be switching gears to SUPPORTING our new students to help them BUILD their QUIZ Funnels. If you want to get in, you’ll need to act quickly.

If you’re interested or even just curious to see behind the curtain, to see exactly how this works...
DON’T decide if this is right for you today. Instead, click on the link, claim your spot before registration closes, and get inside... So that you can see what it’s all about.

If you do the assigned work and still decide the course isn’t right for you, send us an email and your completed coursework and all course materials, you’ll get a swift and complete refund.

It’s as simple as that.

You Are Just Moments Away From Getting Access to EVERYTHING You Need!

Join the QUIZ Funnel Masterclass:

TOTAL VALUE OF OVER $25,500!

Need Help Ordering or Have Questions?

If you have any questions or concerns about the course please contact us.